The AI Powered Seller
A Practical Training for Media & Tech Sales Teams
Why This Class?
In 4 sessions, you'll go from curious about AI to running it as a core part of your sales process — researching faster, pitching smarter, and closing more.
Save Hours Every Week
Automate the research, prep, and admin that eats your selling time
Win More Deals
Walk into every meeting better prepared than your competition
Build a Lasting Edge
Leave with a personal AI system you'll use and improve for years
Made for Media & Tech Sales
Every example, prompt, and workflow is built for your world
Mondays · April 28, May 5, May 12 & May 19 · 2:30–3:45 PM EST
$599 per student — Some companies offer tuition reimbursement for courses like this — check with your manager or HR.
Session 1 · Monday, April 28 · 2:30–3:30 PM EST
Talk to AI Well
Master the R-C-T-F Prompting Framework
Most sellers use AI like a search engine. In this session, you'll learn to use it like a research partner. The R-C-T-F framework (Role, Context, Task, Format) is the foundation for every prompt you'll write — and once you have it, everything else gets faster.
What You'll Learn
01
Role — Set AI up to think like an expert in your buyer's world
02
Context — Feed it the right background so answers are actually relevant
03
Task — Ask for exactly what you need, not just a vague question
04
Format — Get output you can use immediately, not a wall of text
What You'll Walk Away With
A reusable prompt template you can apply to any prospect or account
3 ready-to-use prompts for research, personalization, and call prep
Confidence to talk to AI like a pro from day one
Session 2 · Monday, May 5 · 2:30–3:30 PM EST
Apply It to Your Deals
AI-Powered Pipeline Work That Actually Moves Deals Forward
Knowing how to prompt is one thing. Using it on your real accounts is another. In this session, you'll apply AI directly to your live pipeline — building account briefs, gathering competitive intel, and pressure-testing your proposals before the client does.
What You'll Learn
01
Account Briefs in 15 Minutes
Pull together everything you need to know about a prospect before a meeting, fast
02
Competitive Intelligence
Find out who's buying what, where budgets are moving, and how to position against the competition
03
Red-Team Your Proposal
Use AI to find the holes in your pitch before your client does
What You'll Walk Away With
A repeatable account brief template you can run before any meeting
A competitive research prompt that surfaces real buying signals
A proposal stress-test checklist that makes your pitches bulletproof
Session 3 · Monday, May 12 · 2:30–3:30 PM EST
Build Your Sales Workflows
Three Weekly Sequences That Run on Autopilot
One-off prompts are useful. Repeatable workflows are transformative. In this session, you'll chain AI tools together into three sequences you'll actually run every week — so the advantage compounds over time.
What You'll Learn
Monday Account Intelligence Brief
Start every week knowing exactly where your accounts stand, what's changed, and where to focus
Proposal Pipeline
Go from a set of notes and a client brief to a polished deck in 30 minutes or less
Renewal Prep Model
Pull campaign performance data into a client story that makes the renewal conversation easy
What You'll Walk Away With
Three plug-and-play workflow templates ready to run immediately
A Monday morning routine that keeps you ahead of your entire book of business
A proposal process that cuts prep time in half
Session 4 · Monday, May 19 · 2:30–3:30 PM EST
Build Your Selling System
Leave with a Fully Configured Personal AI Selling System
The final session is about putting it all together. You won't just leave with ideas — you'll leave with a working system built around your actual accounts, your sales cycle, and your weekly rhythm. This is the session that separates reps who dabble in AI from reps who run on it.
What You'll Learn
01
Build Your Prompt Library
Organize your best prompts by use case so you can find and reuse them instantly
02
Map Your Tool Stack
Match the right AI tools to every stage of your sales cycle, from prospecting to renewal
03
Set Your Weekly Rhythm
Design a simple weekly routine that compounds your advantage over every rep who isn't using AI
What You'll Walk Away With
A personal prompt library built around your real accounts and deals
A tool stack mapped to your specific sales cycle
A weekly AI routine you can start running the Monday after class ends