AI Is Changing How Ads Are Bought, Targeted, and Measured. Is Your Team Ready?
AI isn't a future trend — it's already embedded in every campaign your clients run. From bid optimization and audience targeting to creative generation and measurement attribution, AI is reshaping the work. Steven's training helps sales and marketing teams go from buzzword-aware to genuinely fluent.
What Your Team Will Learn
- How AI is used across programmatic buying, targeting, and optimization
- Generative AI in ad creative, copy, and personalization
- AI-powered measurement: attribution models, incrementality, and predictive analytics
- How to talk about AI with clients and buyers without overpromising
- What's real vs. hype in AI advertising tools today
Ready to Build AI Fluency on Your Team?
Steven's AI in advertising training is built for media sales professionals — not data scientists. Your team learns what AI actually does and how to use that knowledge to sell better and consult smarter.
Schedule a Training Conversation
Steven's AI in advertising training is built for media sales professionals — not data scientists. Your team learns what AI actually does and how to use that knowledge to sell better and consult smarter.
Schedule a Training Conversation